Digital marketing GNA

  Digital marketing refers to the use of digital channels and technologies to promote products, services, or brands to consumers. It leverages online platforms, data, and various digital tools to engage audiences, drive traffic, and achieve business goals. Here’s an overview of key components and strategies in digital marketing: Key Components of Digital Marketing 1. Search Engine Optimization (SEO) • Optimizing your website and content to rank higher on search engine results pages (SERPs). • Focus on keywords, on-page elements, backlinks, and technical SEO. 2. Pay-Per-Click Advertising (PPC) • Paid ads displayed on platforms like Google Ads or social media. • Advertisers pay a fee each time their CD